Growth engine
AI paid ads engine
AI generates, tests, and reallocates ad campaigns at a scale humans can't match.
An AI pipeline that produces ad variants in volume, runs continuous A/B tests, kills losers fast, and shifts budget toward winners across Google, Meta, and other paid channels. The math compounds: more variants, faster learning, better CAC. Best for clients with at least a few thousand dollars per month in ad spend.
How we build it
1. Baseline and audience
We start by mapping your current accounts, audiences, and creative. We need to know what already works before we change anything.
- Account audit across all paid channels (Google, Meta, others)
- Top-performing creative and copy pulled and analyzed
- Audience segments mapped by CAC and conversion rate
- Negative-keyword and audience-exclusion review
2. Generate variants at volume
AI produces dozens of new ad copy, headline, and creative-prompt variants per campaign. Each anchored in your voice and the angles that already work.
- 10 to 50 copy variants per campaign per cycle
- Image and video creative briefs generated for designers (or generated end-to-end where appropriate)
- Variant tagging so we can track what works and why
- Voice profile preserved across every variant
3. Test, kill, double down
Continuous A/B testing with statistical rigor. Losers killed fast, winners scaled. Budget moves automatically toward what is working.
- Statistical-significance gates before scaling
- Auto-pause for ads below threshold CTR or above threshold CAC
- Budget reallocation across campaigns weekly
- Spend caps per channel to prevent runaway costs
4. Reporting and tuning
Weekly numbers in plain English, attributable down to creative and audience. Monthly strategy review with you.
- Weekly dashboard email with CAC, ROAS, and trend lines
- Per-creative and per-audience performance breakdown
- Monthly review of what's working and what to test next
- Quarterly strategy reset on audiences and angles
Edge cases we handle
- Small ad budgets under $3,000 per month. The math doesn't work. We say so up front.
- Heavily regulated industries (pharma, finance, gambling). We add a compliance review step before any ad goes live.
- Brands with very narrow voice tolerance. We do an extra calibration round on creative variants before scaling.